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YHA £1.26 million facelift to create world class Youth Hostel in Stratford-upon-Avon
    10/12/2012 01:17

£1.26 million facelift to create world class Youth Hostel in Stratford-upon-Avon

A £1.26 million investment in YHA Stratford-upon-Avon, based in Alveston, is set to create a world-class Youth Hostel with unrivalled facilities for families, groups, tourists and the local community, including 16 en suite bedrooms.

Now closed for the extensive refurbishment when it re-opens in April 2013, the 132-bed Youth Hostel will boast premium en suite rooms, disabled facilities, a new reception and bar and upgraded licensed café, Hemmingford’s, which will also be open to non-residents.

As part of the investment YHA Stratford-upon-Avon, a beautiful Georgian building set in three acres of grounds, will also undergo full redecoration and have improved public facilities and communal spaces. There will also be an enhanced educational offering for schools, including secure zoned areas to maximise child safety and security while on-site, as well as a classroom with a full audio visual solution.

YHA Stratford-upon-Avon’s refurbishment will bring the popular Youth Hostel in-line with YHA’s modern service offering of en suite accommodation, private family rooms and restaurant and education facilities. Today, some Youth Hostels even have honeymoon suites and are used as wedding venues.

Delighted with the investment, Manager of YHA Stratford-upon-Avon Stephen Dodgson said: “The refurbishment at YHA Stratford-upon-Avon is a great opportunity to showcase the high quality service and accommodation YHA has to offer the local community, tourists and schools.

“Our new modern conference facilities, stylish new bar and restaurant and plenty of chill-out space in a safe environment will make the Youth Hostel an ideal meeting space for members of the community or simply a quiet haven away from the mêlée watching the squirrels scampering up the ancient trees in the three acres of land the Hostel sits in.”

With facilities such as these it comes as little surprise that YHA was recently ranked number 4, just behind the luxury chains hotels, Sofitel, Hotel Du Vin & Bistro and Malmaison, in the Guardian, Observer and Readers' Travel Awards 2012. Marriott was ranked at number 5 in the category.

The investment in the Youth Hostel by the Youth Hostelling charity is part of YHA’s Capital Investment plan to create a world-class network of Youth Hostels in England and Wales and change the outdated public perception of its accommodation. The Charity’s significant continued investment in its network is helping YHA put further distance between the outdated public perception of Youth Hostels and the modern reality, which is proving particularly popular with young families looking for great value, child-friendly breaks.

YHA Stratford-upon-Avon is one of six Youth Hostels taking a share of a YHA’s £10 million capital investment fund in 2012/13. The other hostels include YHA Canterbury in Kent, Ambleside in the Lake District, York, and Malham in North Yorkshire – as well as creating a new Youth Hostel in the South Downs. All six hostels are currently undergoing extensive refurbishment and will re-open from February 2013 onwards.

The Charity, which has around 150 Youth Hostels throughout England and Wales, has worked hard to shed its former reputation of rickety bunk beds, sleeping bags, compulsory membership, chores and 1960s dormitories by investing more than £19.5m in recent years in to its network. The investment is helping create great value, modern and comfortable accommodation which is open to everyone; however there are significant discounts for YHA members.

Commenting on the Capital Investment Plan and YHA’s public image change Caroline White, Chief Executive of YHA (England and Wales) said: “We’re continuing to invest in our hostels to make sure they continue to offer the great welcome and friendly stay of which we are rightly proud.

“We want to make sure that we continue to have world class hostels in fantastic locations and to make sure that as many people as possible know about what a great time they can have when they stay with us.”

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